About Us


Established in 1976, The Most Irresistible Shop in Hilo (otherwise known as "MISH") is located in historic Downtown Hilo, Hawaii. Locals and visitors love our eclectic array of gift selections - from silly to the sublime. We're here to help you spread aloha with unique, quality items for loved ones and yourself.

Mahalo for stopping by!

Aloha and shine on!